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Higgsfield vs Vidu

Both handle creative shorts, product and ad content. Below we compare only what the official sites publish: prices, annual billing, models and credit rules. We don't judge whose output is better — we have no side-by-side samples to publish, so it would be a guess.

Which to choose, and when

There is no "better overall" verdict. Each point above fits one situation; choose by whichever matters most in yours.

Prices side by side

Higgsfield and Vidu prices side by side
ItemHiggsfieldVidu
Price statusManually recorded pricePrice verified
Cheapest planStarter · $15/moStandard · $10/mo
That plan, billed annually—$96
$8/mo equivalent
Most expensive planUltra · $129/moUltimate · $99/mo
Credit cycleMonthlyMonthly
EditionInternational website subscriptionInternational website · Stripe consumer subscription
Price last confirmedSep 27, 2026Sep 27, 2026

Amounts are list prices published on the official websites, in US dollars, before tax, and do not mean you can buy in your region.

All Higgsfield plans

Higgsfield plan prices
PlanMonthlyAnnual totalAnnual, per monthCredits
Starter$15——200
Plus$49——1,000
Ultra$129——3,000

All Vidu plans

Vidu plan prices
PlanMonthlyAnnual totalAnnual, per monthCredits
Standard$10$96$8800
Premium$35$336$284,000
Ultimate$99$948$798,000

Credit rules

Higgsfield

Credits are given monthly and each model uses a different amount. In the official comparison table only Wan 3.0 has exact credit costs; the other models show approximate figures, so only Wan 3.0 is included in the calculator.

Vidu

Subscription credits are issued monthly and valid for 30 days. The developer API is billed separately and not included in the subscription.

Credits are not a shared currency: one Higgsfield credit and one Vidu credit buy different things, so the counts cannot be compared directly.

Which models it offers

Vidu

Vidu Q3

From each tool's own official pages (pricing or model pages). Which models a plan includes changes between versions; each model page gives its source and when it was last confirmed.